RadCard set out to create a gamified loyalty and discovery platform that helps users discover local businesses, events, and promotions while earning rewards for visiting and sharing. The platform connects users with small businesses and events in their neighborhood through a fun, engaging app that leverages geo-location and push-based offers.
Weeks to launch from client brief
to MVP
The client wanted to increase local foot traffic to small businesses by providing a more engaging and incentivized experience for users. They needed a mobile-first platform capable of aggregating local promotions, supporting geo-fencing, and providing real-time analytics and targeting capabilities.
We began with product strategy and user research to identify pain points in local discovery and loyalty systems. Our design team developed intuitive user journeys and a gamified interface to drive user engagement. Our engineering team built a scalable backend and native mobile app with real-time reward tracking, location-based notifications, and business CMS.
RadCard launched successfully in several NYC neighborhoods with a strong user adoption rate and a growing base of local business partners. The platform has seen increased business foot traffic, strong user retention, and growing brand partnerships.
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